We unlock new revenue from your audiovisual catalog. Detect, optimize, and activate the hidden potential of every video.

Recover the real value of your content.

Zero risk. Zero upfront cost.

Our process

Helping right holders recover the real value of their content

Detect

What you were not seeing shows up

We sweep your whole catalog and find unmonetized videos, misclaimed assets and content managed by third parties.

182uses found on the first pass

Recover

And it becomes yours again, one by one

Every use ends up claimed in your name. What already aired starts earning again.

18claims resolved per month

Grow

The catalog stops being a list and starts growing

With a clean catalog, decisions rest on data: which format performs, where and when.

+30%average revenue growth

Secure

And it stays that way

Continuous control of the perimeter: duplicates, conflicts and visibility losses, before they cost you money.

24/7catalog monitoring

Detect

Hidden Assets

We combine YouTube’s Content ID technology with manual verification to uncover every use of your content, even the least visible ones. We identify unmonetized videos, misclaimed assets, or content managed by third parties, ensuring every asset returns under your control. Your catalog, fully visible and ready to generate value.

Content ID

Scanning…
0
unmonetized
0
misclaimed
0
undetected

Recover

Lost Revenue

We turn past views into real revenue. We apply precise monetization policies and analyze historical claims to maximize performance. Every view counts, even those you thought were already exhausted. Recover what’s yours, with no upfront cost or risk.

Claims

In progress
Unclaimed
Unclaimed
Unclaimed
Unclaimed
Unclaimed
2claims resolved

Secure

Long-Term Value

We secure your revenue stability and the integrity of your catalog through continuous monitoring. We detect duplicates, conflicts, and visibility losses before they impact your results.

Continuous protection

Active
0
protected assets
0
unresolved duplicates
0
days without incidents

FAQ

What clients usually ask us before they start monetizing.

What type of content can be monetized?

Any audiovisual content with clear rights ownership: broadcasts, interviews, clips, documentaries, highlights, or third-party content under license.

If you own it or manage it, it can generate revenue.

What do I need to start monetizing with BRU?

Access to the channel or catalog you want to analyze. We conduct an initial audit at no cost to identify monetization and optimization opportunities.

How do you detect non-monetized content?

We combine YouTube’s Content ID technology with a manual verification process to identify unclaimed, mismanaged, or third-party-used videos.

This ensures every asset that belongs to you is fully under control.

What makes BRU different from a traditional agency or MCN?

Our approach is strategic and tailored, not volume-driven.

We analyze each case individually, apply customized policies, and support the entire process with clear, traceable reporting.

We prioritize efficiency and sustainability over scale.

How much can I earn or recover?

It depends on the size and activity of your catalog.

On average, our clients achieve revenue increases of over 30% within the first months of collaboration.

Is there any upfront cost or monthly fee?

We offer different models depending on the type of collaboration: revenue share, performance-based, with no upfront cost, where we only take a percentage of the revenue generated; or a fixed fee when the service requires deeper management.

How long does it take to see results?

In most cases, results begin to appear within the first 4 to 6 weeks, depending on catalog size and the policies applied.

Does BRU only work with YouTube or also other platforms?

While our primary focus is YouTube, due to its advanced monetization system, we also develop strategies for Facebook, Instagram, TikTok, and OTT platforms when required.

What happens with duplicated or third-party reuploaded content?

We claim it automatically using the appropriate policies.

Depending on your strategy and existing agreements, we can block, monetize, or monitor that content.

The goal is not to penalize, but to recover value.

Can I continue managing my channel or content independently?

Absolutely. BRU does not replace your management, it enhances it.

We integrate as a technical and strategic partner without affecting your ownership or control.

Does BRU take ownership of my videos or rights?

Never. Ownership remains entirely yours.

We manage, optimize, and protect your content on your behalf, always respecting your policies and licensing terms.

Why are there different collaboration models?

Each client starts from a different point.

Some aim to scale existing revenue; others need to activate monetization from scratch or integrate multiple channels.

That’s why we offer flexible models, performance-based, fixed, or hybrid, tailored to the size, maturity, and goals of each project.

¿No está lo que buscabas? Escríbenos y te lo contamos.

Let’s talk about how we can help you grow

Discover how BRU can help you protect, optimize, and monetize your content with a strategic approach.

Our team will review your case and design the best way to maximize your performance across platforms.

  • Free channel or network audit
  • Strategies tailored to your goals
  • Dedicated support from our expert team
  • No commitments, no fine print

Data, not noise

What we learn managing catalogues, in your inbox

How YouTube revenue moves, what changes in Content ID, and what we have seen work. No fixed schedule: we write when there is something worth sending.

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